Scholarly Articles
Journal of Popular Music Studies (2021). At the turn of the twenty-first century, vinyl records had remained a steady if unsubstantial component of recorded music revenue in the United States. But sales of physical media started declining steadily in 2001 in a seemingly unstoppable slide the RIAA attributed to digital piracy. Then a funny thing happened: although CD sales continued to shrink, by the end of the decade vinyl record sales had started growing, reaching $88.9 million in 2010—a revenue level not seen in two decades. In this article I trace these trajectories in more detail, considering how the trajectory of vinyl record sales in the twenty-first century both confirm and frustrate concepts of revival.
Yale Journal of Music and Religion (2021). As a series of loosely-organized events, “Beer & Hymns” started at the Greenbelt Festival in England in 2006 and migrated to the Wild Goose Festival in North Carolina in 2012. Local Beer & Hymns gatherings meet at bars, breweries, clubs, and pubs across the U.K., the U.S., and around the world. In this article, I analyze the sonic and social fabric of Beer & Hymns as a participatory space that promotes community, contextualized against white U.S. evangelicalism’s contested relationship with the secular.
Twentieth-Century Music (2021). In this forum, we have collected articles from participants in a recent symposium on the future of popular music studies to reflect more deeply on the challenges we all face in in an increasingly diverse and divided world -- challenges of teaching, studying, comprehending, and embodying pop music in all its richness. The field must reckon with these challenges if it is to remain relevant, and in doing so (we argue) it perhaps models a way forward for music scholarship as a whole.
Journal of Religion, Media and Digital Culture (2020). In 1992, EMI acquired Sparrow Records. At that time, EMI was one of the “Big Six” (secular) major record labels; Sparrow was the largest and most successful label in the Christian record industry. As in other sectors of the music and entertainment industries, reactions to corporate consolidations are mixed. CCM magazine and its sister publications, for decades the primary sources of information about and for the Christian market, provide a unique opportunity to observe and analyze these tensions leading up to these mergers and acquisitions.
Journal of Popular Music Studies (2020). In this article, we report on the two-day event, “The Future of Pop: Big Questions Facing Popular Music Studies in the 21st Century,” at Northeastern University in October 2019. The event was sponsored by the Popular Music Study Group of the American Musicological Society (AMS-PMSG), Northeastern University, and Amherst College as a pre-conference symposium tied to the AMS’s annual meeting in Boston.
Journal of Popular Music Studies (2020). At the 2018 IASPM-US conference in Nashville, I organized a roundtable of Christian music executives. This was a unique opportunity to hear Christian music executives discussing the unique challenges and issues they face in a popular music market for which religious identity is necessarily a core component. Roundtable participants have worked in A&R, executive leadership, higher education, music ministry, music super- vision, production, publishing, radio promotions, and recording, among other roles, and represent more than 100 years of cumulative experience as music industry professionals.
Journal of the Society for American Music (2020). Cornerstone was an annual four-day-long Christian rock festival in Illinois that ran from 1984 until 2012, first in Chicago’s northern suburbs and then on a former farm in the rural western part of the state. This article examines the production of space and place at Cornerstone. In doing so, it contributes a vital link between scene theory and the growing ethnomusicological literature on festivals.
Journal of the Society for American Music (2020). In this special issue of JSAM, my overarching goal has been to showcase the rich diversity of festival research, decentering popular music studies from it, and in doing so to demonstrate both that music scholars working in a variety of areas have much to contribute to contemporary popular and academic discourse on music festivals, and that festival studies has much to contribute to music scholarship beyond popular music studies. The articles collected here contribute to a broad interdisciplinary literature on music festivals. Each also illustrates the value of music festival research to the scholarship of music in the Americas.
American Music (2018). Scholars and scholar-practitioners from a wide variety of disciplinary and faith backgrounds have enriched our understandings of the ways in which music functions in worship contexts around the world. Yet, the political economy of worship music remains underexamined and undertheorized. In this article, I develop the theory of ‘worship capital’ as a corrective.
Proceedings of the 2018 MEIEA International Summit (2018). In this article, I discuss the value of archival research and primary document sources to pedagogy in music industry education. I describe the archival methods I have employed in a research project documenting contemporaneous discourse about the corporate consolidation of Christian record labels within (secular) major record labels in the early 1990s.
Popular Music (2018). A meta-analysis of popular music literature on record labels reveals an ‘indie prejudice’: a preference for (and even a bias in favour of) independent labels coupled with a dismissive approach to the study of major labels and musical mainstreams that impacts our ability, as a scholarly field, to speak with authority about the largest segments of the commercial record industries. What larger implications for our scholarship might confronting this prejudice reveal? What master narratives have structured popular music studies’ preference of independent over major record labels?
voiceXchange (2006). An enthusiastic post on a website, a supportive audience in a smoky club, an animated conversation at a local music store—every interaction between fans of independent music binds them in a community. This paper presents my initial research into the ways in which the independent music community’s boundaries and values are expressed and shared in evolving social networks by means of interactions that authenticate participants into this community.
Book Chapters
Studying Congregational Music, Routledge (2021). Chapter 7, “Political Economy and Capital in Congregational Music Studies: Commodities, Worshipers, and Worship,” by Andrew Mall.
Studying Congregational Music, Routledge (2021). Introduction, “Interdisciplinarity and Epistemic Diversity in Congregational Music Studies,” by Andrew Mall, Jeffers Engelhardt, and Monique M. Ingalls.
Ethics and Christian Musicking, Routledge (2021). In this chapter, I consider the ways in which the business of music complicates the ethics and objectives of Christian music. I address some of the effects of yoking Christian music to the for-profit imperatives of entertainment conglomerates, but I quickly turn my attention to Christian festivals, which are unique places in which competing ethics find an equilibrium, albeit one that is always temporary and often uneasy.
Christian Punk, Bloomsbury (2020). This chapter focuses on the Chicago-based Christian Celtic-punk band Flatfoot 56, analyzing their performances in secular venues and at the Christian music festivals Cornerstone and AudioFeed. Arguing that Christianity and punk are inseparable to the band’s identity, the chapter analyzes their approach to religious communication in songs and from the stage. The chapter also addresses the evolution of Christian music festivals and the tensions around youth-focused niche forms of Christian music, such as punk.
The Routledge Companion to the Study of Local Musicking, Routledge (2018). This chapter examines how marketplace factors affect programming decisions made within radio stations at the macro level, and illustrates their local impacts through a case study of the Chicago Independent Radio Project (or CHIRP). I argue that stations like CHIRP facilitate public intimacy and personal relationships in local spaces and places via imagined communities that are more social than they are imaginary. Through participatory musicking, their staff, volunteers, and listeners help construct musical locality together.
Congregational Music-Making and Community in a Mediated Age, Ashgate (2015). Based on historical research and ethnographic fieldwork in 2009–2012, including two summers volunteering as festival staff, this chapter examines the ways in which Cornerstone’s imagined community was constructed, manifested, perpetuated, and mourned. This work participates in a growing literature on contemporary Christian congregational music practices and contributes to scholarship in ethnomusicology and popular music studies that address explicitly peripheral musical activities.
The Spirit of Praise, Penn State University Press (2015). Live music is integral to worship services, where aesthetics of charismatic worship and rock concerts often overlap. This chapter examines the ways in which the Anchor Fellowship’s theology, worship practices, and congregational music are co-constitutive. This work participates in a growing literature on contemporary Christian worship music practices and contributes to scholarship that addresses peripheral musical activities.
Encyclopedia Entries
The SAGE International Encyclopedia of Music and Culture, SAGE Publications (2019). Subculture is a theoretical perspective used to describe and analyze social groups that constitute some subset of a larger dominant, mainstream, or mass culture. Subculture theory has been most commonly applied to oppositional social groups and youth cultures by scholars in disciplines as diverse as anthropology, communications, cultural studies, ethnomusicology, media studies, popular music studies, sociology, and others.
The SAGE International Encyclopedia of Music and Culture, SAGE Publications (2019). Emo, short for “emocore” or “emotional hardcore,” refers both to a genre of rock music and to its subculture. The genre first emerged from punk rock and hardcore punk in the mid-1980s in local underground music scenes, most notably that of Washington, D.C. Throughout the 1990s, it gradually spread across the trans-local networks of underground music scenes in North America. In the early 2000s, several emo bands and the genre itself achieved mainstream success. Like punk rock and other subcultures in previous decades, emo became a popular trend and commodity at its commercial peak, especially among teenagers and young fans.
The Canterbury Dictionary of Hymnology, Canterbury Press (2013). Christian popular music is an umbrella category for a sonically diverse repertoire of late twentieth- and early twenty-first-century evangelical Protestant commercial popular music. It encompasses several distinct subcategories based on musical genre, industrial context, or function including, but not limited to, Jesus Music, Contemporary Christian Music (CCM), Praise & Worship music, and Christian rock.
The Canterbury Dictionary of Hymnology, Canterbury Press (2013). A visionary and innovator in the Christian music industry, Hearn is primarily known as the founder of Sparrow Records, currently a part of the Capitol Christian Music Group family of record labels and distributors owned by Universal Music Group, a subsidiary of media conglomerate Vivendi.
Encyclopedia of Popular Musics of the World, Continuum (2012). the emergence of Contemporary Christian Music (CCM) in the early 1970s as the dominant category of popular music marketed to white evangelical Christians, there have been Christian recording artists whose music has failed to meet the aesthetic, contextual, economic, ideological, lyrical, stylistic or theological requirements of the US CCM recording industry. Early ‘Christian rock’ artists’ theological message located them on the periphery of the secular popular music recording industry, while their aggressive sound—heavily influenced by contemporary rock music—located them on the periphery of the existing Christian music recording industry, which focused primarily on sacred music and hymnody.
Reviews
Journal of Religion, Media and Digital Culture (2024). In this review of Erika D. Gault's Networking the Black Church: Digital Black Christians and Hip Hop (NYU Press, 2022), I discuss Gault’s digital ethnographic approach to learning more about “digital Black Christians” (her chosen signifier for what others might call Black Millennials) and her findings about how those digital Black Christians — primarily “creatives” and “thought leaders” (or, to others, “influences”) — impact theological discourses and Christian communities outside of defined religious hierarchies and churches.
Leah Payne reviewed God Rock, Inc. for the Journal of Religion, Media and Digital Culture.
Jason Lee Guthrie reviewed God Rock, Inc. for the Journal of the Music and Entertainment Industry Educators Association (MEIEA).
Robert M. Marovich reviewed God Rock, Inc. for the Association for Recorded Sound Collections Journal (ARSC).
Shannan Katherine Baker reviewed God Rock, Inc. for Reading Religion, the open book review website published by the American Academy of Religion (AAR).
Punk & Post-Punk (2021). In this review of Tom Mullen's Anthology of Emo (2 vols.) and Washed Up Emo (podcast), I explain how Mullen has contributed to a long trajectory of emo’s and reputational recovery. He is key to emo nostalgia in the 2010s and its resurgence and flourishing into the 2020s.
Yale Journal of Music and Religion (2020). In this review of Ari Y. Kelman's Shout to the Lord: Making Worship Music in Evangelical America (NYU Press, 2018), I describe the strengths and challenges of examining the cultural production of worship music thematically, as Kelman has chosen to focus on songwriting, worship leading, and the music industry in sequence.
Public Musicology
Northeastern Global News (2025). One of the biggest rappers of his generation, Kendrick Lamar is a logical choice for the NFL’s biggest stage. But the politically conscious rapper also stands in stark contrast to the league’s image.
Northeastern Global News (2024). Taylor Swift ended her nearly two-year-long tour on Dec. 8. The Eras Tour broke records as one of the highest-grossing tours in history.
Reporting by Agency France-Presse, published by ABS-CBN and other global media outlets (2024). The nearly two-year-long, $2-billion Eras Tour shattered records, made history and quite literally triggered earthquakes -- so what could Taylor Swift, the planet's biggest star, possibly do next?
CNBC (2024). “Dynamic pricing” made Oxford University Press’ shortlist for the word of the year in 2024. Although the practice has been around for years, a recent surge in demand for sought-after concert tickets, such as Taylor Swift’s Eras Tour, brought dynamic pricing back into the spotlight.
Northeastern Global News (2024). Northeastern music expert Andrew Mall sounds off on this year’s Grammy nominations, including Beyonce’s nominations for her first country album.
Northeastern Global News (2024). Dynamic pricing was meant to stabilize the market; instead, fans have been hit with spiking ticket costs. How do we fix concert ticketing? A Northeastern music industry expert weighs in.
Northeastern Global News (2024). The disgraced founder behind the original Fyre Festival is out of prison and announced his plans to run a second iteration of the failed music festival in April 2025. His intentions to bring back the festival, which led to him doing jail time for wire fraud charges, was shocking to people in the music world.
Newsweek (2024). Music festivals like AstroWorld, Route 91 in Las Vegas, and Woodstock '99 have turned from parties to tragedies over the years, raising serious concerns about safety and security. These deadly stampedes, shootings, and riots, leave festival goers continuing to question if there are enough safety measures in place to protect attendees.
Northeastern Global News (2024). The trial of Jeffery Lamar Williams, better known as Young Thug, has made headlines not just because the defendant is a celebrity rapper. It is already the longest trial in Georgia history, with no end in sight. But Northeastern University law and music experts say the case also raises legal and ethical concerns based on the prosecution’s use of the state’s RICO Act, as well as its strategy of using the defendant’s rap lyrics to implicate him in an alleged crime.
Northeastern Global News (2024). Safety has always been an issue when it comes to music performances, according to Andrew Mall, an associate music professor at Northeastern University. Whether it be an outdoor concert, a traveling event like Lilith Fair in the ’90s, or the destination festivals of today, organizers have had to contend with issues like crowd crush, equipment collapse, fires, interpersonal violence and shootings.
Northeastern Global News (2024). A new music streaming service –– Musi –– is turning heads with its free, silent ad-based platform that runs on audio from millions and millions of YouTube videos. Musi isn’t like major streamers like Spotify or Apple Music, but its entry into the streaming wars begs the question: Can anything compete with the likes of Spotify, or is the music streaming landscape set in stone?
Northeastern Global News (2024). The 2010 merger between Live Nation and Ticketmaster is “essentially unfixable,” says a Northeastern antitrust expert. But could the Justice Department take the incredible step of breaking up the two companies?
Northeastern Global News (2024). Billie Eilish recently called out artists who make multiple variants of the same vinyl like Swift does. But Swift is not the first artist to do this, said Andrew Mall, an associate music professor at Northeastern University. Swift is part of a larger trend of those “gamifying” vinyl collecting, where consumers will buy every variant of a record — whether they offer a different cover, record color, or bonus tracks — in order to complete their collection.
The Arkansas Traveler (2024). From Ariana Grande to Zach Bryan, TikTok has prevented many artists' music from syncing onto the social media platform. Reporter Mark Garcia quotes Andrew Mall’s insights recently published by the Associated Press.
The Quicky (podcast, 2024). Mamamia podcast house Claire Murphy speaks with Andrew Mall about the emerging licensing standoff between Universal Music Group and TikTok.
Northeastern Global News Magazine (2024). Swift had been dropping hints about new music leading up to the Feb. 4 ceremony, but using an awards show to announce a new project isn’t an industry standard, said one Northeastern music expert.
CBC (television broadcast, 2024). On the night of the Grammys, CBC's Deana Sumanac of CBC Newsroom talks with Andrew Mall about Universal Music vs. TikTok.
Associated Press (2024). TikTok may look (or sound) a little different when you scroll through the app going forward. Earlier this week, Universal Music Group — which represents big-name artists like Taylor Swift, Bad Bunny and Drake — said that it would no longer allow its music on TikTok following the Wednesday expiration of a licensing deal between the two companies. Avid TikTokers are already seeing the effects. Here’s a rundown of where things stand.
Northeastern Global News Magazine (2023). Whether it be reviving a decades-old holiday classic or breathing new life into an older release, TikTok, television and movies hold great sway. Where DJs and dance clubs once influenced people’s musical tastes, social media and entertainment are the new tastemakers as they introduce or resurrect music. This leads to songs released years ago hitting charts in a way they didn’t upon release.
Northeastern Global News Magazine (2023). Want to try your hand at a designing a music festival or learn about the history of these events? These Northeastern experiential learning courses help create the next generation of festival organizers.
Northeastern Global News (2023). Part concert film and part behind-the-scenes tour documentary, “Renaissance” promises to give fans a glimpse into the famously private superstar’s life during her recent Renaissance tour. It also promises to be a bright spot for movie theaters in the post-Thanksgiving box office doldrums. But could “Renaissance” be something more: a sign of things to come for the movie theater business and the theatrical experience?
Rock That Doesn’t Roll podcast (2023). Who could a 1990s Christian rock aficionado turn to in order to find the latest and greatest releases? For mainstream music fans, tastemakers included record store clerks of 1990s indie music stores, or retail juggernauts like Tower Records and Wherehouse - the kind of superfans depicted by Jack Black in High Fidelity. But for many evangelical teens of the 1990s, record stores were not the place to find kid-tested, parent-approved music. For that, Christian teens usually had to go to Christian bookstores.
The Washington Post (2023). Deciding which movie theater to watch the upcoming “Taylor Swift: The Eras Tour” in might be as difficult as choosing which Swift era you want to represent. The concert film, which will start showing Thursday night, will bring Swifties, concert fans and the general public right into the middle of a Swift concert. And 3,850 theaters across North America are planning to show the film in myriad formats, giving Swifties an array of choices for how they want to experience the concert film.
Northeastern Global News (2023). Taylor Swift will soon extend her pop culture dominating reach to the big screen, with the release of a concert film of her record-shattering Eras tour set to hit theaters on Oct. 13. It is Taylor Swift’s world –– we’re all just living in it.
Entertainment Weekly (2023). Houston would have been 60 years old today, Aug. 9. Of course, she's no longer with us and while I, and many others, feel her absence everyday, her voice — that magnificent voice — still elicits joy.
Nylon (2023). Look at the biggest songs in the U.S. right now and you'll find a bit of everything: Miley Cyrus’s anthemic pop comeback; SZA’s revenge ruminations; Selena Gomez’s cross-cultural collab with Nigerian singer Rema; and controversial country star Morgan Wallen’s unvanquishable return. At the forefront of the list sits Park Jimin’s “Like Crazy,” the glittery solo debut from BTS’s graceful tenor.
Christianity Today (2023). Author Kelsey Kramer McGinnis quotes from God Rock, Inc. in her article on the the corporate consolidation of worship music.
TIME (2022). Whitney Houston: I Wanna Dance With Somebody, the new biopic from filmmaker Kasi Lemmons, is filled with recreations of the singer’s iconic performances—like her 1991 rendition of the national anthem at the Super Bowl. But the film closes with a scene that pays tribute to one of Houston’s lesser-known appearances: a 1994 performance at the American Music Awards that showcased not only her phenomenal talent, but her range, versatility, and stamina as a live artist.
Christianity Today (2022). Author Kelsey Kramer McGinnis quotes from God Rock, Inc. in her article on the Gospel Music Association’s Dove Awards (the Christian music industry’s answer to the Grammy Awards).
Christianity Today (2022). Author Rachel Seo quotes from God Rock, Inc. in her article on TikTok and Christian recording artist Montell Fish.